for Village President of Kronenwetter, Wisconsin
Dave brought years of public service and a work ethic to match — but he faced a sitting village president in the primary and a strong challenger in the general. We rebuilt his image, sharpened his brand, and backed him with video and social media through a race decided by eighteen votes.
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General Election Votes
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Vote Margin of Victory
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Primary Votes — Topped the Field
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Total Votes Cast
General Election
Apr 1, 2025
Margin of Victory
+18 votes
Eighteen votes out of 3,038 cast. In a race this close, every handshake, every post, and every detail of the brand mattered.
Spring Primary — top two advance
Feb 18, 2025
Primary Finish
1st of 3
Dave topped the field and the sitting village president didn’t make it out of the primary.
Expecting a close race? Every detail counts. Let’s talk strategy →
Dave had the record and the work ethic — but his public image hadn’t kept pace with his advancement, and he was up against both a sitting village president and a strong challenger. The plan: rebuild the image first, then win the primary, then hold on through a photo-finish general.
01
Late 2024
Image rebuild
Wardrobe refresh, new brand, new look — the leader voters were about to meet matched the record.
02
Feb 18, 2025
Primary — topped the field
364 votes, first of three. The sitting village president was eliminated.
03
March 2025
The final sprint
Video and social media push through the last six weeks — no wasted days in a race this tight.
✓
Apr 1, 2025 — Elected
Village President of Kronenwetter
1,528 votes — a win by 18.
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"Dave came to us with years of public service and the work ethic to match — his wardrobe just hadn’t kept pace with his advancement. We made sure voters saw the leader his record already proved."
— The Bluejack Group
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Get in touch ↗* This case study reflects publicly available election results and general strategic services only. No internal campaign materials, voter data, messaging strategy, or proprietary work product is disclosed. Vote totals sourced from Marathon County public canvass records.
+18
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